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My Exquisite Lifestyle In Mid-levels East
Brand Strategy / Naming / Logo Design / Video / Key Visual / Print ad / Print Collaterals / Website /
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IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE IN ONE
HOMANTIN
ABUNDANCE IN ONE
Brand Strategy / Naming / Logo Design / Video / Key Visual / Print ad / Show Flat Experience Idea and Content Development / Print Collaterals / OOH / Website /
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LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6 LP6
An Eco-Rich Lifescape
A well established waterfront community. Gorgeous sea view. Homemade comfort food. Indulgent moments in the bathroom. A series of eco-rich facilities… through well-structured contents and an integrated campaign, the lifestyle of LP6 was vividly sculpted.
Being the largest project in 2018, the sales run of the project was highly successful. More than two thousands units were sold. The campaign has also helped reshaping the brand image of Nam Fung to reconnect the new generation buyers.
Brand Strategy / Key Visual / Print ad / Video / Logo Design / Print Collaterals / Show Flat Experience Idea and Content Development / Website /
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No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill No. 15 Shouson Hill
No. 15 Shouson Hill
Emperor Group is renowned for bringing fascination and imagination to the market. Not to mention when it comes to super luxurious home.
To take super luxurious home to next level, we suggested a revolutionary collaboration. A.I. ink artist X No. 15 Shouson Hill.
With the geographic and climate data of the area, the history and legacy of the neighbourhood, the architectural and interior design details… A.I. Gemini will process the data and transform them into unpredictable yet fascinating brushstrokes to create the key visual of the project.
This is the first residential project created by A.I. Gemini around the globe.I
Brand Strategy / Key Visual / Print ad / Naming and Logo Design / OOH / Print Collaterals / Video
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Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea Oma by the sea
Let’s Chill
My Lifestyle Motto
At OMA by the Sea, we have created a bold and unconventional way to tell a story of a waterfront property project targeting new generation buyers. With eye-catching and bold illustration visuals to communicate the youthful lifestyle motto “Let’s Chill”, the campaign has successfully presented a unique resort-style living, which aroused great interest of the young buyers.
Brand Strategy / Sales Video / Key Visual / Print ad / Naming and Logo Design / Print Collaterals / Show Flat Experience Idea and Content Development / OOH / Website / Award /
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La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta La Vetta
Boldness
Capturing the essence of the architectural design and the innovative landscaping setting, “Boldness” is the statement of Le Vetta.
A campaign with black and mysterious tone has made this project outstanding amongst all other luxurious residence in Hong Kong.
Brand Strategy / Key Visual / Print Ad / Print Collaterals / OOH / Website /
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Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence Yoo Residence
The First
Internationally
Branded Residence
Can we turn a residence project into an international brand?
Riding on the collaboration with Yoo studio under world renowned designer Philippe Starck, Yoo residence has crowned herselfwith a globally famous name. Being located in Causeway Bay, a globally famous area for highly populated with global brands,Yoo residence is showcasing a trendy, edgy and luxurious lifestyle in Hong Kong. The project has achieved a record breakingprice per sq. ft. during it’s launch. The campaign also made Courture Homes, a relatively young developer famous overnight.
Brand Strategy / Logo Design / Key Visual / Print ad / Video / Print Collaterals / OOH / Website /
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Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma Oma
Have a Vacation
Every day
Traveling is always the hottest topic amongst young people in Hong Kong. As OMA OMA is targeting on young buyers with leisure lifestyle design and setting, we have turned this property project into a prestige resort brand and portraited a holiday like lifestyle you can enjoy every day if you become an owner.
A strong yellow color background and vivid illustration style was adopted to make the campaign extremely intriguing. This campaign has won best illustration finalist in Kam Fan award.
Brand Strategy / Video / Key Visual / Print ad / Naming and Logo Design / Print Collaterals / Show Flat Experience Idea and Content Development / OOH / Website / Award /
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Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria Peak Galleria
The Peak
is a Lifestyle
Being located at the Peak, one of the most iconic scenic spots in the world, we suggested position the newly revamped Peak Galleria as not just a shopping mall, but a lifestyle hub for consumers to embrace and enjoy the peak. Wish the new position, the iconic Peak Galleria has become a totally new experience at the Peak. “Be a Peaker” to find out.
Brand Strategy / Key Visual / Print ad / Video / OOH / Logo Design / Font Development